Voices of Change
An impact film that turned empathy into action — and $2M in giving.
CLIENT
Hope Foundation
DURATION
12 weeks
LOCATION
West Africa · Washington, DC
The brief.
The Hope Foundation provides clean water, education, and healthcare to communities in West Africa. Their fundraising had plateaued. Annual gala donors were loyal but not growing. The executive director needed a film that could break through donor fatigue — something that didn't just inform, but compelled people to act.
The vision.
We traveled to three countries over twelve days, filming alongside Hope Foundation field workers and the communities they serve. We chose a cinema-verité approach — no scripted narration, no staged interviews. Just real people, real moments, real impact. The film's structure followed a single day in the life of a village, from water collection at dawn to evening lessons under lamplight.
The execution.
The 8-minute impact film became the emotional anchor of Hope Foundation's annual gala. We delivered the hero film, three 30-second social teasers, and a 2-minute donor-recognition version. We also designed the gala's visual presentation, pairing the film with a live fundraising moment engineered for maximum emotional impact.
The impact.
0M
Funds Raised
0%
Increase in Giving
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Impact Film
0
Countries Filmed
From the first phone call to the gala premiere, WAFI understood our mission as deeply as we do. The film moved donors to tears — and to action. Our giving increased 40% in a single evening. It was the most successful gala in our history.
Jennifer Chen
Executive Director, Hope Foundation